{"id":177,"date":"2022-09-12T04:59:04","date_gmt":"2022-09-11T18:59:04","guid":{"rendered":"https:\/\/www.zevondigital.com\/?p=177"},"modified":"2022-12-06T12:03:36","modified_gmt":"2022-12-06T01:03:36","slug":"blog-post-3","status":"publish","type":"post","link":"https:\/\/www.zevondigital.com\/email\/blog-post-3\/","title":{"rendered":"Why your Post-Purchase Flow is Your Most Important Flow"},"content":{"rendered":"

You can instantly increase your Customer Lifetime Value by implementing a solid Post Purchase email flow.<\/p>\n

It\u2019s an opportunity to make sure your customers get the most out of your product or service and ensure they have the best experience possible with your brand so they turn into a repeat customer.<\/p>\n

Here are a few things to always include in your Post Purchase flow:<\/p>\n

A personalised thank you. Address the customer by their name and if you can, make it a personal note from the founder. This customer has just invested in your business.<\/p>\n

Show them how they can get the most out of your product or service. If you are a t-shirt company, explain how they should wash their t-shirt to ensure the colour doesn\u2019t fade. If you are a rug company, how should the customer place the rug in the living room so it looks its best!<\/p>\n

Incentivise the customer for a review. Reviews placed correctly on your website will significantly increase your conversion rate. This can be a win-win, you get more reviews and a repeat purchase while the customer will get a discount on their next purchase.<\/p>\n

Lastly, make sure you follow up with them when they\u2019re likely going to need to repurchase. If your average repurchase time frame is 30 days, follow up with an email in 30 days reminding them that it\u2019s time for a re-stock!<\/p>\n","protected":false},"excerpt":{"rendered":"

You can instantly increase your Customer Lifetime Value by implementing a solid Post Purchase email flow. It\u2019s an opportunity to make sure your customers get the most out of your product or service and ensure they have the best experience possible with your brand so they turn into a repeat customer. Here are a few […]<\/p>\n","protected":false},"author":2,"featured_media":316,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email"],"yoast_head":"\nWhy your Post-Purchase Flow is Your Most Important Flow - Zevon Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zevondigital.com\/email\/blog-post-3\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why your Post-Purchase Flow is Your Most Important Flow - Zevon Digital\" \/>\n<meta property=\"og:description\" content=\"You can instantly increase your Customer Lifetime Value by implementing a solid Post Purchase email flow. 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